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Build a deeper connection with your kids in 5 minutes a day.Build a deeper connection with your kids in 5 minutes a day.
See Your Personalised Plan (2 Minutes)

Build a deeper connection with your kids in 5 minutes a day.

Because life moves fast, and creating core memories should feel effortless.
Because life moves fast, and creating core memories should feel effortless.
  • Know what to do today: Get a simple ideas that fits the time and energy you actually have.
  • Feel like it was made for your family: Get support shaped around your children, their ages and what matters most to you right now.
  • Keep more of the moments you’ll want back: Easily save the stories, photos and little details that are so easy to forget.
Joel Burford
Created byJoel Burford
Founder of Positivity As Parents, a parenting community followed by more than 1 Million parents across Instagram, Facebook and TikTok.
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targetBefore They Don’t Need You
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Your Parenting Coach

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See Your Personalised Plan (2 Minutes)
YOU ALREADY KNOW CHILDHOOD GOES FAST

The hard part is knowing what to actually do with today.

You probably don't need another reminder to be present.
Sometimes you need an idea for the ten minutes you actually have. The right words after a difficult moment. Or somewhere to keep something small before it disappears into thousands of photos.
That’s what Before They Don’t Need You is built for.

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A moment worth keeping

“She told me something at bedtime tonight that I don't want to forget.”

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You’ve got ten minutes and no idea what to do together.

Get small, personalized Connection Moment shaped around their age and the time you actually have.

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You snapped and don’t know how to restart.

Get practical help finding the words and a gentle next step to reconnect.

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Something happened today you know you’ll want to remember.

Save the photo, the story behind it, something they said or even their voice.

Practical help for real parenting moments,

A little help making more of today with them. In your pocket.

Whether you’ve got five minutes together, need the words after a hard moment, or want to keep something from today, your experience is shaped around your child’s age, your family and what you need most.

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Today’s Check-In

Today’s Connection Moment

Today's Connection Prompt

5 min • Ask them to tell you about their day,

Start Start Now

Open When Letter

What this looks like for your family:

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When you’ve got ten spare minutes and no idea what to do together

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Get small connection ideas shaped around their age, your family and the time you actually have.

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Keep the stuff your camera roll can’t remember for you

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Save photos with their stories, funny things they say, voice notes and the ordinary little details you don’t want to lose.

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When you snapped and don’t know what to say next

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Get practical help to repair, reconnect and find the words to start again after a hard moment.

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Have somewhere to turn when you’re stuck

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Ask Coach for personalised support based on the family context you’ve shared.

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Know what to focus on instead of trying to do everything

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Follow a personalised Plan shaped around the relationships you want to strengthen, what’s getting in the way and the time you have.

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Write something now that you want them to have one day

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Use Letters for Later to keep words, memories and things you want them to read in the future.

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Go deeper when you actually have the time

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The complete Before They Don’t Need You guide is included to help you with conversation ideas, repair support, activities and practical help you can return to whenever you need it.

Created by Joel Burford

"I built this because I know how easy it is to love your children deeply and still feel like the days are slipping past."

Joel Burford

Joel Burford

Founder of Positivity As Parents, a parenting community followed by more than 1 Million parents across Instagram, Facebook and TikTok.

I'm a dad of three, and I've spent years thinking and talking about one feeling that seems to follow so many of us through parenthood: how can we love these years so much and still feel like they're disappearing while we're busy living them?

Through Positivity As Parents, I've shared thousands of reminders about connection, childhood, guilt, repair and the ordinary moments we often don't realise mattered until later.

But eventually I wanted to create something that did more than remind parents to slow down.

Before They Don't Need You turns that reminder into something you can actually do.

Something small to do today. Somewhere to turn after a hard moment. And a place to keep the little pieces of family life you know you’ll want back one day.

I'm not here to tell anyone how to parent perfectly. I built this to help parents like me make more of what's already here, and keep more of it before it changes.

App Trailer
App Trailer
Meet me & see why I built the app

Designed to fit around your family, not become another thing to keep up with.

Most daily ideas take around 3–10 minutes and can fit around things you’re already doing.
Use what’s useful in that moment — get a small connection idea, save a memory or voice note, follow your personalised Plan, ask Coach for help, or get practical support to repair after a hard moment.
The support is shaped around the family context you share, rather than giving every parent exactly the same thing.
Build a private, growing record of the family life you might otherwise forget
Life got busy? Just come back when you’re ready. Nothing needs making up.
Keeping memories is always optional. Save something because it matters to you, not because there’s a target to hit.
PERSONALIZED TO YOUR FAMILY

Support shaped around you and your family.

Tell us who you want to feel closer to, their age or stage, your family situation, what you’d like help with, what’s getting in the way and how much time you realistically have. Those answers shape your Plan, Connection Moments and the support you receive.

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Five-Minute Floor Time

Personalized Connection Moment • 5 min
A simple after-school reset for you and your six-year-old: let them choose one toy or game, follow their lead, and give them your undivided attention before the evening rush begins.
What to do
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Let Them Choose
1 min
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Follow Their Lead
3 min
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Give Them All of You
1 min
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How it works

Make more of today in 4 simple steps

It only takes 2 minutes to see your personalised Plan.

Onboarding Quiz

What would you most like help with right now?

Being more present when we’re together
Having more meaningful conversations
Repairing after difficult moments
Creating more ordinary memories
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Tell us about your family

Share who you want to feel closer to, their ages or stages, what's getting in the way and what you need most right now.

Your Plan

Week 1

Building Everyday Connection

Daily connection moments
Meaningful conversation starters
Simple memory-making ideas
Gentle reflections
Week 2Upcoming

Repair & Reconnection

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2. Get support shaped around your life

Your Plan and daily experience adapt to your family, your priorities and the amount of time you actually have.

Today, September 21

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Today’s Check-In

Reflection · 1 min

Today’s Connection Moment

Connection · 5 min

Notice & Remember

Reflection · 2 min

Open When Letter

Writing • 4 min

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3. Make more of today

Get small personalised ways to connect, talk, play, repair or simply pay attention to something that matters.

Your Progress

Memories Saved

12 memories

as of Jul 30

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4. Keep more of it for tomorrow

Start Their Story from your very first day. Then use the Notice & Remember feature to save a memory from today, or follow the Memory Prompt Ideas to helps you notice something worth saving. Add photographs, words, voice notes, letters and the everyday details you know you'll want to remember.

It only takes 2 minutes to get started

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Join over 1,000,000 people achieving their goals on Studio

Whatever your goal, find a life-changing app on Studio

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The app is beyond compare!

The app is beyond compare! Best ever! I mean, this is like a Ferrari engine when I'm used to driving a tractor.
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Daphne A.
Verified Studio customer
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It's blown my mind

I love the app - it's blown my mind actually. I don't know how you've managed to make it so personalised but congratulations - it's just superb. I love how simple and uncomplicated it is (and very effective).
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Martine L.
Verified Studio customer
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The coaching is phenomenal

I use AI every day in my work and I absolutely love the app. The coaching is phenomenal. I've done multiple programs, but this is by far the best experience.
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Monica R.
Verified Studio customer
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I'm blown away by the personalization

As I use this app, I'm blown away by the personalization - it feels like it truly understands what I need. I can't say enough positive things about this app; it's been a game changer.
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William T.
Verified Studio customer
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Brilliant app! Five stars are not enough!

Brilliant app! Five stars are not enough! I cannot recommend this app more highly!
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Jane M.
Verified Studio customer
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This app is everything that I have been looking for

This app is everything that I have been looking for because it feels so personalized. I'm trying to accomplish extraordinary change in my life and that is exactly what I needed. Nothing but positive feedback from me, thank you again!
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Amy C.
Verified Studio customer
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Worth every penny

I have been using the app for over a month and it is proving to be worth every penny by providing personalized support, strategies and education in a structured environment that has really helped me to stay focused. It's a phenomenal tool!
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Tim P.
Verified Studio customer
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It's making a huge difference for me

I want to sincerely thank you for creating this product. I have not been a huge fan of AI in general, but this use case is exceptional. It's making a huge difference for me.
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Alana G.
Verified Studio customer
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Thank you for creating this app!

I'm only on day 4, but I already feel like the weight of the world has been lifted off my shoulders. Thank you for creating this app! It's already making such a difference <3
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A. U.
Verified Studio customer
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I am blown away

I went in with no expectations really. I've been in online coaching for 15 years professionally, and I know how hard it is to deliver something that is accessible and progressive. I am blown away.
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Brahim
Verified Studio customer
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One of the best discoveries ever

Studio has been one of the best discoveries ever. This app is amazing; fun, enjoyable, and so incredibly useful. I've never been one to use apps like these too much, but yours just blew my mind.
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Maria
Verified Studio customer
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I accomplished more in 4 weeks than 10 years

I feel like I accomplished more in the past 4 weeks than I did the past 10 years. I'm amazed by what you were able to pull off with Studio and I hope more people benefit from it.
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Marty
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FAQ

Your questions, answered

Who is this app for?
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What will I actually get each day?
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How much time does this take each day?
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What if I already feel guilty that I'm not doing enough?
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How personalized is the experience?
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What kind of support is available?
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What happens if I miss a few days?
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Can I save photos, voice notes and memories in the app?
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Are the memories I save private?
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What happens when my first Plan ends?
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Do I have to subscribe before I can see my personalised Plan?
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SEE WHAT IT LOOKS LIKE FOR YOUR FAMILY

See your personalised Plan before you decide.

Answer a few quick questions about your family and what you’d like help with. In about 2 minutes, you’ll see the Plan created around your answers.

No payment is needed to see your Plan.