Your own veteran production partner. Right in your pocket.
- Get your video proofed before you send it.
- Build your edit before you leave the shoot.
- Drop in a video you love. Learn how to create that style.




Your own veteran production partner. Right in your pocket.



ProProducer is not a filmmaking course or a generic AI chatbot. It is a personalized production operating system that turns raw thinking and real production evidence into sharper decisions—so you shoot what matters, stop chasing what does not, and protect your creative energy.

Useful production decisions, reviews, completed work, and lessons carried forward when that history is available.
Drop in your video and get feedback on the story, pacing, shot choices, sound, and what needs tightening up before it goes to your boss, client, or network.
ProProducer helps you plan what to shoot and starts building your paper edit before the cameras roll. As your shoot unfolds, it helps develop that edit around what you've captured—so you can catch missing shots, interviews, or story pieces before you wrap.
Drop a video you love into ProProducer. It analyzes the editing, pacing, music, movement, and storytelling, then explains what makes that style work. From there, it coaches you step by step on creating that same look and feel in your own project.
Start with an idea, a script, a shoot, footage, a paper edit, a rough cut, or a near-final piece. ProProducer meets the work where it is, focuses on what actually needs attention, and keeps the next move tied to the real production—not a preset curriculum.
Start at the real stage—idea, script, planning, production, edit, rough cut, or finish. The roadmap changes with evidence, access, constraints, and your decisions.
Bring a brain dump, messy notes, research, a script, interview notes, or competing ideas. Jon AI organizes the thinking into the central story question, supported assumptions, missing evidence, priorities, and next defensible moves.
Build backward from the intended edit so you know what to shoot, who actually earns an interview, what coverage matters, and what you can stop chasing.
Each meaningful work session focuses on the next real production decision: story, planning, interviews, field review, paper edit, rough cut, on-camera work, or delivery.
Drop in raw notes, reminders, field observations, and overlapping ideas. Jon AI separates signal from noise and turns the material into focused story, coverage, interview, logistics, and next-action intelligence.
Bring a finished or near-final script, paper edit, transcript, rough cut, finished cut, or other relevant material. When submitted media is actually accessible for review, Jon AI can evaluate the available picture, sound, structure, pacing, coverage, and story evidence.
Work with Jon AI on interview strategy, on-camera performance, sponsor integration, production problems, and the decisions that need another experienced set of eyes. AI handles low-value friction and organization; you keep creative control.
As interviews, transcripts, notes, evidence, coverage, and creator decisions arrive, Jon AI builds evolving production intelligence: what is strong, weak, missing, or no longer worth shooting. Before access disappears, ask: “If this were the film right now, what prevents us from cutting it?” Leave with the edit’s spine and a focused must-get list.
Keep useful production decisions, reviews, completed work, and lessons available as part of the production record—so future work can start with more intelligence when that history is available.

Jon Brunson is a producer, editor, storyteller, host, and founder of JBO Production. Across 24 years in national television and 100+ productions spanning television, documentaries, sporting events, branded content, and commercial work, he built lean systems for getting the story without wasting the production.
ProProducer is built from Jon Brunson’s documented production systems, workflows, hard lessons, and real-world editorial judgment—not generic filmmaking theory or prompt tricks.
As founder of JBO Production, Jon has spent 24 years producing professional content across national television, documentaries, corporate video, commercial campaigns, branded productions, and live sporting events, including professional MMA. His experience spans everything from unpredictable field productions to corporate shoots, live events, and complex editing projects.
Those systems were earned through millions of dollars in real-world production experience: limited access, difficult environments, lean crews, shifting schedules, tight budgets, demanding clients, and the pressure to get the story right before the opportunity disappears.
For more than 20 years, JBO Production's standard television editing turnaround was roughly two weeks per episode. Today, using the AI-assisted, story-first production workflow Jon developed, his editors are delivering national television episodes in under three days—even on productions filmed by outside crews. That same field-tested production system is the foundation of ProProducer.
Jon has made the expensive mistakes, run the crews and edit rooms, and trained more than 100 interns and junior production professionals.
ProProducer turns that hard-won judgment into a personalized production operating system that helps filmmakers, shooters, and editors across the industry avoid preventable waste, recognize what the edit needs earlier, pressure-test their work before delivery, make smarter creative decisions, and protect the work that already works.




Talk to Jon AI like an experienced producer sitting beside you. Bring the messy notes, the script, the cut, the alternate ending, or the problem you cannot quite name. Working from available project context, creator decisions, and evidence, it organizes, synthesizes, challenges, pressure-tests, and recommends the call. You remain the producer.
Bring what exists. Let the story and evidence determine the production—not a preset course, calendar, or pile of busywork.
Start with one real question or whatever you're working on. Open Coach and talk naturally—about the shoot you're planning, the story you can't find, or the cut you're about to deliver. No polished brief or completed training activities required.
ProProducer uses your role, experience, current work, and goals to shape a personalized roadmap. It focuses on the highest-value move now, then adapts as evidence, access, constraints, and decisions change.
Review • 3 min
Analysis • 7 min
Session • 20 min
Journal • 5 min
As footage, interviews, transcripts, notes, evidence, and decisions arrive, weak threads fall away, missing pieces surface, and the shape of the edit gets clearer while you still have a chance to act.
as of Oct 9
Before access disappears, ask what prevents you from cutting the film right now. Capture only what is genuinely missing, carry the production intelligence into the edit, then pressure-test the finished work before the audience does.
It only takes 2 minutes to get started
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Bring the project you actually have—an idea, script, notes, footage, rough cut, or finished piece. Jon AI helps turn the available evidence into sharper production intelligence, fewer expensive surprises, and the next defensible call. You keep the story and the final decision.